Page speed affects both Search Engine Optimization (SEO) and user experience, with people nowadays expecting a fast and reliable web experience. As a result, it’s imperative to take control of your site’s image sizes in order to deliver a faster-loading site to your followers.

Image compression is either lossless or lossy. Lossless image compression retains all of the image’s original data, whereas lossy works by discarding information from the original file. There are a variety of image compression algorithms that use different approaches in order to reduce the file size of an image, so choosing the right one for you can be a challenge. Here are five options to consider to get you started:

Magic Picture

Magic Picture is the most trusted app among professionals for its quality and usability. It can be accessed as a web, smartphone, or server-based app that can integrate with almost all third-party applications. You can customize as you optimize, and not only shrink file size up to 30%, but also improve the overall quality of the photo. Magic Picture also makes it easy to save, store, and rapidly share files.

Shrink O’Matic

Shrink O’Matic is a free Adobe AIR application that will resize JPGs, GIFs, and PNGs. Just drag and drop the images into the app and presto! You can also customize the settings, choose the output sizes, name, location, rotation, format, and watermark. Shrink O’Matic supports EXIF data, so you don’t have to worry about losing any information once your image is processed.

RIOT

Radical Image Optimization Tool (RIOT) is a free-to-use program designed to optimize images for the web. RIOT incorporates a user-friendly, dual-view interface to compare the original photo with the optimized image in real time so users can instantly view the resulting file size.

RIOT is fast, lightweight, and boasts powerful features for advanced users including the ability to control the number of colors used, the compression, metadata settings, and the file output format (GIF, JPG, or PNG).

Shrink Pictures

Shrink Pictures is a simple, online uploader that allows users to resize images by choosing the level of compression applied. Shrink supports GIF, PNG, and JPG. To ensure user privacy, Shrink Pictures uses an automated script to remove any processed images from the server.

Trimage

Trimage is a cross-platform tool used to optimize JPG and PNG files using OptiPNG, AdvPNG, PNGCrush, or JPEGOptim, depending on the file type. Trimage is available to download on a variety of platforms including Linux, Windows, and Mac OS X

CompressNow

CompressNow is a free online service that allows users to upload images, choose a compression percentage, and download the finished optimized image. CompressNow supports PNG, GIF, and JPG formats. Bonus: If you have more than one image, CompressNow will allow a maximum upload of 10 files.

Whether it’s GIF, PNG, or JPEG, this condensed list of desktop-based and online image compressors will help you get your website running smoothly.  

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